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Wix Features

Explore all the features you need to create your website and grow online.

Design features

Create a website

Customize the design and layout of your site for a seamless mobile experience.

Draw attention to where you want it most by adding dozens of animation effects to your site.

Crop your images however you want, whether it's manually, by shape, or by ratio.

Edit and enhance your images with a large selection of filter options.

Showcase videos in a unique way. Edit the design of the box and 'play' button, add overlays and more, to make your videos really pop.

Upload and use your own fonts so that your site fully matches the vibe of your brand.

Create eye-catching backgrounds for elements on your site using gradients.

Add videos with a transparent background made by leading designers or upload your own.

Choose from 900+ pro-designed templates and customize one to make it your own.

Thumbnail of the Wix Editor showing the website scroll effect options.

Grab people's attention and add some fun to your site with a scrolling background effect.

Showcase your photos and videos in the highest quality with a customizable gallery.

Customize every aspect of your site's design to match your vision with an intuitive editor.

Shape VideoBoxes in a unique way—choose from shapes and vector art, or upload your own.

Essentials

Create a website

Thumbnail of Wix Site Design Theme picker, showing the ‘Playful Retro’ theme with black, gray, yellow, and orange colors.

Create all different types of landing pages to generate leads and drive traffic to your site.

Customize buttons to encourage your site visitors to click and perform the action you want.

Enter a few keywords and let AI help you generate unique text for your site's pages.

Add filters, edit and enhance your images straight from the Editor.

Wix Lightbox tool, displaying settings to adjust a lightbox on a website, including Delay, X icon, Close button, and more.

Add a pop-up to draw your visitors' attention and showcase important info, discounts and more.

Infrastructure

Create a website

Generate with AI

Business management

Run & scale your business

Thumbnails of website features, including a coupon, a graph of total clicks, live chat, and mobile browsing in bright tones.
Thumbnails of website features, including a coupon, a graph of total clicks, live chat, and mobile browsing in bright tones.

Marketing

RUN & SCALE YOUR BUSINESS

SEO

Run & scale your business

A web search for ‘bluetooth vinyls & speakers’, and a thumbnail of search results beside a landing page for a modern record player.
A web search for ‘bluetooth vinyls & speakers’, and a thumbnail of search results beside a landing page for a modern record player.

eCommerce

BUSINESS SOLUTIONS

eCommerce website features, including a mobile product page, a landing page, and a graph showing new orders over time.
eCommerce website features, including a mobile product page, a landing page, and a graph showing new orders over time.

Service business

BUSINESS SOLUTIONS

Booking & scheduling tools, including a calendar, a booking reminder, and a booking page for a pottery course.
Booking & scheduling tools, including a calendar, a booking reminder, and a booking page for a pottery course.

Blog

BUSINESS SOLUTIONS

Blog features for a podcast-themed blog, showing two views of a blog title, and a graph of blog activity over time.
Blog features for a podcast-themed blog, showing two views of a blog title, and a graph of blog activity over time.

Portfolio

BUSINESS SOLUTIONS

Events

BUSINESS SOLUTIONS

A neon website for Tech Con, with events listed and a link to but tickets, next to a an event registration pop-up.
A neon website for Tech Con, with events listed and a link to but tickets, next to a an event registration pop-up.

Restaurant

BUSINESS SOLUTIONS

Several restaurant website features including online reservation, a mobile landing page, and an online order screen.
Several restaurant website features including online reservation, a mobile landing page, and an online order screen.

Photography

BUSINESS SOLUTIONS

Landing page of an photography portfolio website, showing several bright photographs, along with the gallery format tool.
Landing page of an photography portfolio website, showing several bright photographs, along with the gallery format tool.

Fitness

BUSINESS SOLUTIONS

Three mobile screens showing Wix Fitness features, including a calendar, mobile schedule tab and membership options page.
Three mobile screens showing Wix Fitness features, including a calendar, mobile schedule tab and membership options page.

Hotel

BUSINESS SOLUTIONS

Landing page for a hotel, with clean, modern furniture beside a “Book now” pop-up window showing a room being reserved.
Landing page for a hotel, with clean, modern furniture beside a “Book now” pop-up window showing a room being reserved.

Programs & Courses

BUSINESS SOLUTIONS

Website showing the contents of an online course, beside an infographic implying success, and‘Join the Program’ button.
Website showing the contents of an online course, beside an infographic implying success, and‘Join the Program’ button.

Agencies & freelancers

WIX STUDIO

A code editor with code written, beside the Wix editor showing a bicycle website being worked on by multiple users.
A code editor with code written, beside the Wix editor showing a bicycle website being worked on by multiple users.

Wix Studio provides smart design features, flexible business functionality and seamless handover tools so you can deliver next-level client sites, faster.

Developers

WIX STUDIO

Wix Studio offers a full developer ecosystem for rapid website deployment, featuring hassle-free setups for dev, test, and production environments. Code directly in the built-in IDE or with your preferred IDE through GitHub integration. Plus, you can create apps and market them to millions via Wix App Market.

Enterprise

WIX STUDIO

Wix Studio’s enterprise solution allows large-scale businesses to deploy content quickly and manage a multi-site ecosystem from one centralized dashboard. Teams can build with robust no-code tools or advanced developer features, like open APIs to create custom experiences and easy integrations with the tools your business relies on—all on a powerful infrastructure for maximum security and reliability.

Landing page showing a modern architectural structure, beside an infographic of website metrics and the Wix My Sites page.
Landing page showing a modern architectural structure, beside an infographic of website metrics and the Wix My Sites page.

Support

Now that's how you create a site.

Features

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