![A screenshot showing the first step to create a fast logo using Wix including entering your business name and tagline.](https://static.wixstatic.com/media/dea07e_d6ae3102293d49e3aa148b2c2e1014fd~mv2.jpg/v1/fill/w_141,h_106,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_d6ae3102293d49e3aa148b2c2e1014fd~mv2.jpg)
1. Tell us about your brand
Enter your shop business name, tagline and brand aesthetic‚ or just let our AI Logo Generator come up with a logo for you.
![Product screenshot showing step 2 - icon customization with different colors or icon shapes to choose from using the Wix logo maker.](https://static.wixstatic.com/media/dea07e_6ee57b55be4845848f0e563c6e1886c7~mv2.jpg/v1/fill/w_141,h_106,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Section 4 - Image 2.jpg)
2. Make it your own
Choose a style that speaks to you. Then, customize the fonts, colors, icons and text to bring your new shop logo to life.
![Product screenshot showing step 3 - the ready-made brand logos by Wix ready to be downloaded.](https://static.wixstatic.com/media/dea07e_fe203bbe08df47ceb9aaa364c2c0267e~mv2.jpg/v1/fill/w_142,h_106,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/Section 4 - Image 3.jpg)
3. Share it with the world
Download your custom logo design and use it anywhere you need to—from business cards to branded merch.
![The front and back of business cards for a design company called Bura, made using the Wix logo maker.](https://static.wixstatic.com/media/dea07e_3cdfa0f093b04b2a94b57e065b901e62~mv2.jpg/v1/fill/w_147,h_156,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_3cdfa0f093b04b2a94b57e065b901e62~mv2.jpg)
![A branded T-shirt with a fire icon designed for a music festival called Lorika using the Wix logo maker.](https://static.wixstatic.com/media/dea07e_fd699018765d4a53a7bded635892165b~mv2.jpg/v1/fill/w_147,h_156,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_fd699018765d4a53a7bded635892165b~mv2.jpg)
![A beauty brand’s moisturizer with flower packaging and cursive writing designed using the Wix logo maker.](https://static.wixstatic.com/media/dea07e_e57d6834162f403da6bed779fe095256~mv2.jpg/v1/fill/w_147,h_156,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_e57d6834162f403da6bed779fe095256~mv2.jpg)
![](https://static.wixstatic.com/media/dea07e_3cdfa0f093b04b2a94b57e065b901e62~mv2.jpg/v1/fill/w_147,h_156,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_3cdfa0f093b04b2a94b57e065b901e62~mv2.jpg)
Build your brand with Wix Logo Maker
Your shop logo is key to your brand’s visual identity, setting you apart from the competition. It not only conveys the types of products you offer, but also shows your brand’s personality. Designs for a business may incorporate visual elements such as trolleys, bags or a simple icon that represents your industry. With the Wix logo maker, you can craft a shop logo that perfectly embodies your company’s ethos in minutes.
Once you’ve landed on a logo, take advantage of Wix’s other free business tools to take your brand to the next level. Get suggestions on shop business names with our shop name generator, create a shop logo png with our png logo maker, or start selling online by setting up an ecommerce website. Whether you’re in fashion and need a fashion logo maker or you’re selling clothing and need a clothing logo, the Wix Logo Maker has got you covered.
![The front and back of business cards for a design company called Bura, made using the Wix logo maker.](https://static.wixstatic.com/media/dea07e_3cdfa0f093b04b2a94b57e065b901e62~mv2.jpg/v1/fill/w_147,h_156,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_3cdfa0f093b04b2a94b57e065b901e62~mv2.jpg)
![A branded T-shirt with a fire icon designed for a music festival called Lorika using the Wix logo maker.](https://static.wixstatic.com/media/dea07e_fd699018765d4a53a7bded635892165b~mv2.jpg/v1/fill/w_147,h_156,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_fd699018765d4a53a7bded635892165b~mv2.jpg)
![A beauty brand’s moisturizer with flower packaging and cursive writing designed using the Wix logo maker.](https://static.wixstatic.com/media/dea07e_e57d6834162f403da6bed779fe095256~mv2.jpg/v1/fill/w_147,h_156,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_e57d6834162f403da6bed779fe095256~mv2.jpg)
![](https://static.wixstatic.com/media/dea07e_3cdfa0f093b04b2a94b57e065b901e62~mv2.jpg/v1/fill/w_147,h_156,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_3cdfa0f093b04b2a94b57e065b901e62~mv2.jpg)
![The Wix logo maker in action showing how colors, design and text can be edited for a retreat brand called Eden Oasis.](https://static.wixstatic.com/media/dea07e_3281c470c99740e89b49724ebd1f5bcf~mv2.jpg/v1/fill/w_147,h_137,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/dea07e_3281c470c99740e89b49724ebd1f5bcf~mv2.jpg)
Choose the right font
Your logo's font can significantly impact how your shop is perceived. Select a typeface that reflects the style and personality of your shop while appealing to your target customers.
For shop logos, consider using versatile and legible fonts that convey professionalism and trustworthiness. Sans-serif fonts with clean lines and modern aesthetics can create a contemporary look, while serif fonts with classic proportions can add a touch of elegance and sophistication to the logo.
Use color strategically
Like typography, colors also communicate the personality of your brand. It’s a good idea to research logo psychology when choosing your logo colors.
For shop logos, consider using colors that evoke the desired emotions and associations related to your products or services. Warm tones like reds, oranges and yellows can create a sense of excitement and urgency, while cool tones like blues and greens can evoke feelings of calmness and trust. Experiment with different color combinations to find the perfect palette that resonates with your brand and attracts customers.
Make a graphic statement
Icons, illustrations, and graphics also help you stand out from the competition. Make sure to choose a graphic element that represents the essence of your shop.
Incorporate graphic elements such as icons, symbols or abstract shapes that reflect the nature of your business and highlight your unique selling points. Whether it's a stylized representation of your products or a visual metaphor that conveys your brand's values, the graphic element should capture the attention of potential customers and leave a lasting impression.
Select the right layout
When selecting a layout for your shop logo, consider the overall aesthetic and message you want to convey. Experiment with different arrangements of text and graphics to create a visually appealing and cohesive design.
Ensure that the layout is adaptable to various branding materials, such as signage, packaging and digital platforms. Whether it's a minimalist emblem or a detailed illustration, the layout should effectively communicate the identity of your shop and resonate with your target audience.
Dive deeper into logo design
Check out these tips from design and branding experts on the Wix Blog to help you create the right logo for your business.
FAQ
How do I create a logo for my shop?
Creating a logo for your shop is easy with the Wix Logo Maker. Start by entering your business details and preferences, and let our AI generate a logo for you. Customize it to your liking and then download it for use across your business platforms.
How much does it cost to design a logo for a shop?
The Wix Logo Maker tool is free to use for creating your logo design. You only pay when you’re ready to download your logo and use it commercially.
What makes a good shop logo?
A good shop logo is memorable, simple and effectively communicates your brand identity. It has a balance of eye-catching colors, appropriate typography and unique graphics or icons that represent your business.
How many colors should a shop logo have?
There’s no fixed rule, but a good rule of thumb is to use 2-3 colors that represent your brand well. Too many colors can make your logo look cluttered and unprofessional.
Can I edit my shop logo after creating / downloading it?
Yes, with Wix Logo Maker, you can return and edit your shop logo anytime you want. However, if you’ve already downloaded it, any edits will not be reflected in the downloaded version‚ and you’ll need to download it again.
Do I own my shop logo after downloading it?
Yes. Once you’ve paid and downloaded your shop logo, you have full commercial rights to it. This means you can use it anywhere your brand has a presence, including print, online, and other promotional materials.